
Marketing for Construction & Fit-Out Companies
Marketing That Matches the Quality of Your Work
I'm Matt. I run the website, Google visibility, case studies and social media for construction and fit-out firms. Hands-on and month to month, for less than a full-time hire.
Book a free 30-minute callI work with 3 businesses at a time.
Clients
For Construction and Fit-Out Firms That Need Marketing Done
- Your website looks outdated and you're losing work because of it
- You're not showing up on Google when people search locally
- Freelancers disappear. Agencies don't understand construction.
- You don't have time to manage marketing on top of running sites
What Clients Say
Fado Fit Out
Brand, website, SEO, LinkedIn, team training
“Each project has been a pleasure to work with and we will continue to hire their services.”View case study
DirectorGavin NewburnMontevideo
Brand strategy, logo design, custom illustrations
“The whole process from start to finish was nothing short of fantastic, and we can't thank Matt enough for our branding. 10/10.”View case study
FounderRichard ButlerAfternext
Business strategy, social media, team management
“I have hired a lot of freelancers and agencies in the past but never got this level of quality. Premium service”
EntrepreneurYliasOne Partner.
Multiple Channels.
Here's where I help your business grow.
Websites
A fast, modern site that shows your projects properly. I build it, host it and keep it up to date.
SEO & Google
Get found when people search for your services: Google Business Profile, local rankings and technical fixes.
Case Studies & Content
Project write-ups, photos and articles that prove your quality to clients and tender panels.
Social Media & LinkedIn
A posting system your team can run: a monthly plan, templates and a simple routine.
AI Workflows
Tools that save your team hours on content, research and design.
Team Training
Your team learns the tools and the process as we go, so you're not dependent on me.
Not an Agency.
A Partnership.
Here's how it works
Free 30-minute call
We talk through your business, your website and what's holding you back. No pressure, no sales pitch.
Audit and 90-day plan
I review your website, Google visibility and content, and you get a plan in priority order. £950, taken off your first month if we carry on.
I get it done
Weekly updates. Direct access. You review and approve. I handle the rest.
Month to month
Carry on as long as it's working. Stop with 30 days' notice. No long contracts.
This Is For You If:
- You run a construction, fit-out or trades business
- Your online presence doesn't match the quality of your work
- You don't have time to manage marketing yourself
- You can invest from £2,500 a month, or start with the £950 audit
This Isn't For You If:
- You want to handle marketing yourself
- You need a single small job, like one logo or one post
- You're looking for budget services
- You expect overnight results
How We Work Together
Start here
Marketing Audit & 90-Day Plan
Find out what to fix first, before you commit
£950 one-off
- Review of your website, Google visibility and content
- How you compare with three competitors
- A 90-day plan in priority order, yours to keep
- Delivered in 2 weeks, with a 60-minute walkthrough
- Taken off your first month if we carry on
Ongoing
Your marketing, handled every month
£2,500/month
- Website updates, fixes and new pages
- SEO and Google Business Profile
- Case studies, content and social media
- Strategy call every two weeks
- Monthly progress report
- Team training included
- Direct Teams/email support
- About 40 hours a month; extra work at £75/hour
- Month to month, 30 days' notice
Sprint
For a website rebuild, a launch or catching up
£4,000/month
- Website rebuild or launch
- SEO groundwork and launch content
- Custom AI workflows for your team
- Weekly strategy calls
- Team training included
- About 64 hours a month, usually 1–3 months
- Then move to Ongoing, or stop
An average UK marketing manager earns about £44,500 a year in salary alone. Ongoing costs £30,000 a year, with a senior person doing the work. Salary: Glassdoor UK, 2026.
Not Sure Which Fits?
Book a free 30-minute call30-minute call to discuss your business. No pressure, no sales pitch.
Hi, I'm Matt Lok

I'm a former designer/frontend developer who's spent the last 10 years building and scaling online businesses. I've sold 100,000+ products on Amazon, run an agency, and now I help businesses grow through hands-on digital marketing. You get AI-powered execution from someone who's actually built businesses before.
Want the full story? Read more about me →Frequently Asked Questions
Can I start with the audit?
Yes. The audit and 90-day plan (£950) is the easiest way to start. In two weeks you get a clear plan in priority order, yours to keep whether or not we carry on. If we do, the £950 comes off your first month.
What's the commitment?
Month to month, with 30 days' notice. I'd plan for at least 3 months, because most businesses need that long to see meaningful results. If it's not working after month 1 or 2, we can part ways, no hard feelings.
What if we need more than 40 hours some months?
No problem. We can handle overflow at £75/hour, or roll extra work into the next month's priorities. For bigger projects, like a website rebuild, we switch to a Sprint (£4,000/month) for a month or two.
Do you only work with construction companies?
Mostly construction and fit-out firms, because that's where my strongest work is, with Fado. I also take on other businesses that sell high-value services, like Montevideo, a Norwegian film company.
What if I already have a website?
I can work with your existing site and improve it, or build new if needed. We'll discuss what makes sense.
How long until I see results?
SEO takes 3–6 months. Website improvements and content can generate impact faster. I set realistic expectations upfront.
Do you work with businesses outside the UK?
Yes, though most of my clients are UK & Europe based. I'm originally from the UK but based in Bangkok (GMT+7), and I keep flexible hours for client calls.
How do you use AI in your work?
I use AI for content creation, copywriting, SEO research, image generation, and automation. It makes me faster and more capable, but I'm still doing the strategy and quality control.
What if it's not working out?
Either of us can end the partnership with 30 days' notice. No hard feelings, no long-term contracts.
Are you solo or do you have a team?
I work solo for all strategy and core implementation. When projects need specialised skills (like advanced illustration), I bring in trusted freelancers I've worked with for years. But you work directly with me.
How many clients do you work with at once?
I work deeply with 2-3 businesses at a time, maximum. I genuinely can't deliver quality work to more clients while maintaining weekly calls, hands-on delivery, and fast turnaround.
If I'm at capacity when you reach out, I'll let you know my expected availability. You can decide if you want to check back or explore other options.
What kind of technical work can you handle?
I build and manage websites using platforms like WordPress, Ghost CMS, and Beehiiv. I handle hosting setup, domain management, Cloudflare CDN, and site maintenance. I can also do frontend work (HTML, CSS, basic JavaScript) and integrations.
I don't do custom SaaS development or complex backend engineering. If your project needs that, I can recommend developers I trust.
Let's See If I Can Help
A free 30-minute call about your business and what's holding it back. No pressure, no sales pitch.
Book a free 30-minute callPrefer email? hey@metalabs.global